From Local Courts to Global Arenas
Basketball in the Pacific has always been rich in passion, talent, and culture. But for years, exposure and opportunity were barriers. That changes now. With Locked In Elite becoming Nike EYBL’s exclusive partner in Australia, New Zealand, and the Pacific, a new chapter has begun — one that puts our players and communities directly on the world map.
Why Nike EYBL is the Benchmark
Founded in 2010 to unify the best AAU teams into one league .
Features the majority of top-ranked U.S. high school players each season.
Peach Jam finals are a must-see event for NCAA coaches and NBA scouts .
Produced alumni like Jayson Tatum, Paolo Banchero, Cade Cunningham, and Anthony Davis .
When people say EYBL, they mean the highest level of youth basketball on the planet.
What This Means for the Pacific Region
Pathways for Players
Pacific athletes now have a direct shot at the same exposure U.S. kids get.
Local talent can stay closer to home longer before making the leap overseas.
Opportunities for Coaches
Coaches gain access to new training standards and competition styles.
Raises the bar for how we prepare players across Australia, New Zealand, and the islands.
Impact on Communities
Kids in Pacific communities see real role models competing on EYBL courts.
Grassroots basketball participation grows when pathways are visible and achievable.
The Ripple Effect
This partnership doesn’t just affect the 10 players on the court.
It:
Encourages schools, clubs, and local federations to level up their programs.
Inspires young athletes who never thought U.S. exposure was possible.
Builds stronger ties between Pacific hoops and the global basketball ecosystem.
More Than a Partnership, It’s a Movement
The Locked In Elite x Nike EYBL partnership is bigger than just games. It’s about opportunity, pride, and progress for the entire Pacific basketball community.
From local courts in Sydney, Melbourne, and Brisbane, to the spotlight of Peach Jam in South Carolina, this is the bridge. The Pacific now has a seat at the table — and we’re ready to show the world what our hoopers can do.
